Drivers, don't forget to pay the mandatory motor insurance

Hungarian title:

Autósok, motorosok! Esedékes a kötelező gépjármű szavatossági biztosítás díja! plakát

Artist:

Unknown artist

Size:

A1 1 Sheet (cca. 84 x 59 cm)

Year:

1968

Condition:

Very good, light fold marks, small tears, paper loss at the right border.

Material:

Paper, offset lithography.

Price: US$400

Description:

Original Hungarian vintage propaganda poster from 1968.

Poster for the insurance company ÁB that stands for Állami Biztosító (National Insurance Company). ÁB was established in 1949, by the new, communist government. 

The poster calls the attention that the payment of the mandatory maintenance bond was due. The design is simple, but the bright yellow background and the black silhouttes of the cars and motorbikes grab the attention. The author depicted a busy road in a cartoon like style what was very much in fashion in the 1960s. The road is indicated by green lines and the logo of the company is drawn with the same colour. 

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