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Book Raffle. Every ticket wins. Draw 11th December

Hungarian title:

Könyv sorsjáték. Minden sorsjegy nyer. Húzás: december 11.

Artist: Size:
So-Ky A1 1 Sheet (cca. 55 x 84 cm)
Year: Condition:
1966 Fine. Horizontal and vertical fold marks.
Material:
Paper, offset.

Price: $280


Description:

Amazing commercial poster from the 1960s. It is a playful typographic poster created by the artist couple So-Ky (László Sós and Éva Kemény). They were very productive, and received many commissions. They designed propaganda, commercial and movie posters as well. So-Ky received several orders from the biggest companies: shopping centers, shoe fabrics, rubber factories, and many others. They preferred to construct compositions using the contrasting effect of black-and-white, or to use dominant, contrasting colors.

This poster is a fine example of their art. They employed a fine typographic design which reveals their ability to create logos and other concentrated commercial symbols. Even though they put basically text into the poster, they could manage to create a varied design with exciting shapes and attractive patterns. Their design reflects the tendencies of the popular culture of the period, such as Pop art and Op art.