Cheers! To our Health

Hungarian title:


Artist: Size:
Szilas, Győző A1 1 Sheet (cca. 55 x 84 cm)
Year: Condition:
1962 Fine with small tears and folds by the sides.
Paper, offset.

Price: $400


Győző Szilas's lovely poster for Hungarian soft drink trademarks. He aims the children with this poster, because they were the most important target group of these drinks. That is why he follows the style of children's drawings. The smiling child drinks four beverages at the same time, which were all very popular in the 1960's. Each of them is made of a fruit: peach, apple, sour cherry and apricot, but they were certainly not healthy as the poster states it. The word "egészségünkre" means in Hungarian "Cheers!" and "to our health" at the same time - this was Szilas's great idea for the slogan.