Tram poster (cca. 17 x 24 cm)
Paper, offset lithography.
The poster advertises the shop of the cooperatives. According to the text on it if you do buy your motorcycle or bicycle in the cooperative store, you save time and energy. The commercial posters in the socialist era wanted to make people feel that whatever they wanted was available and most of the goods could be purchased in the cooperative stores.
On this piece people are happily driving their vehicles bought there. The composition is very decorative with its playful design. the patterns on the people's clothes are dotty, striped or checked except from those two who are at the back. The vivid colours and the happy faces make this design very lovely.