A1 1 Sheet (cca. 59 x 84 cm)
Fine, light fold marks and wear.
Paper, offset lithography.
"Your dress is as white as snow, if your detergent is UNIMO" Lovely poster for a detergent that "washes everything".
The design was created by Lajos Vajda who was an important graphic artist and painter, mostly productive during the 1960s and the 1970s. He could apply various techniques and styles with success. He often used a humorous poster style with funny characters and colourful drawing.
This poster is a fine example of this style. The adorable black bear figure is surrounded by bubbles, next to it there is the bottle of the detergent, they are in front of a big white panel, and the name of the brand appears above in front of a strident blue background. The face of the bear is funny as if he was thinking: "would I also be as white as snow if I used UNIMO?".
The poster is a lovely design.